We partnered with the AAUW to hijack the U.S. Treasury's #TheNew10 campaign and raise awareness of the wage gap. The initiative was featured in: Vox, Huffington Post, Fast Company, Mashable, The Daily Mail, Mic, The Independent , The New Republic, Design Taxi, and BBC Radio among others. The campaign was awarded at the One Show, D&AD and the Clios.
ECD: Aaron Starckman
Senior Art Director: Marie Richer
Senior Copywriter: Jamie Umpherson
Director/DP: Thomas Dagg
Illustrator: Tami Noa Levy